How much do we spend on reading?

A few years ago I published a table from the US Bureau of Labor Statistics.

Wow, you sure know how to party!


Anyway, that table highlighted how much Americans spent on reading per year. Because I’m a Nerdus scientificus, for fun I decided to collate the stats in a spreadsheet and create some graphs.

You are just one big party animal, aren’t you!

I certainly am.

So the first chart is a summary of inflation-adjusted US income, expenditure, entertainment spend, and reading spend by the average “consumer unit”. A consumer unit is obviously the economists’ way of referring to a living, breathing, thinking, cog in the economic machine. Apply the appropriate conversion factors for your country.*


As you can see, US income and spending haven’t really changed in two decades in real terms. That’s right, despite more wealth having been created in the economy since 2000, the average cog in the machine hasn’t seen a change to their take-home pay. Sidenote: I noticed union membership is rather low in the US as well. Might be related.

Over that same time period, the spending on reading has declined. The line for entertainment wasn’t particularly clear in the above chart, so I made this second one.


It could be argued that entertainment spend is roughly static over time, while reading spend is clearly declining in real terms. But the question is, what does this mean?

The obvious conclusion that Guardian columnists and other industry wonks will make is that (choose one or all to write your opinion column today!):

  • Kids these days are playing Facepage and Tweeters rather than reading books.
  • People have short attention spans and can’t handle reading decent books.
  • Too many people are Netflixing and Chilling.
  • Something derisive about gaming.
  • Blame falling education standards or immigrants or something.

Yes, the media landscape is more diverse now. This is a true fact, not an alternative one. But that doesn’t really explain the decline. Because reading also became cheaper over that time period. Amazon entered the market, heavily discounting paper books and shipped directly from the warehouse. E-books became a thing, which again changed the cost of buying books.

So you have to question how good a metric spending is to reading. Unless you are writing an industry opinion piece.

I also mentioned the lack of change in household income in real terms. It would be interesting to dig up some figures on financial stress for the average household over this same time period. And I’d posit that entertainment is more likely to involve passive forms, like television, than active forms like reading when stress is higher.

Another metric I’ve discussed before is the reported reading figures. Some of those figures suggest people are actually reading more now, while other figures of how much that is are less encouraging.

Ideally, the industry figures would be more transparent. That way someone could actually crunch the data and to track average individual book consumption and reading totals over time. Then we could put some opinion columnists out of work.

* By this I mean look at the currency conversions and think about whether you reckon your country-people would spend more or less of their household earnings on reading than an average American. More. The answer is going to be more. We’ve seen their leaders.

The Case for Fan Fiction

It’s Lit! is back and they have picked an easy subject to discuss: how Fan-Fic is actually awesome.

I wouldn’t really say I got my start writing fan fiction. Sure, I wrote some stories loosely based upon MacGyver and The Hitchhiker’s Guide to the Galaxy. But I’d say they were more homages to… Okay, they were fan-fic. Who am I kidding?

That paragraph essentially sums up what I used to think of fan-fic. I appreciated it, recognised it as a legitimate creative outlet, that it could be great fun to write, and that authors should be proud to have people passionate enough about the work that they are being inspired to write their own stuff. But at the same time, I saw it as what beginners did. It was really just for the writers, not readers. That it wasn’t “legit” writing.

It wasn’t worthy!

When Anne Rice was issuing cease and desist letters to her biggest fans, I thought she was a fool. What sort of idiot honestly thinks these fans are somehow ruining her characters and books?

But underlying this argument was the idea that none of those fan-fic stories was any good. Rice’s characters were safe from harm because no hack would be taken seriously compared to the internationally bestselling author. Those stories weren’t even available in real books.*

Then I had somewhat of an epiphany. An author friend made the argument against fan-fic from the premise of copyright and how fan-fic was low quality. They made a sizeable amount of their income from tie-in novels, the books that are licensed to a movie or TV show IP, and written to satiate fans who can’t get enough of the adventures. So you could see their points as defending their meal ticket. But after they made that argument, a professor of writing, who was a published author and also wrote tie-ins, pointed out how they also wrote fan-fic and how this wasn’t about copyright. This was about fans expressing themselves.

It is easy to say that copyright is being breached, despite the clear acknowledgement by everyone involved that fan-fic isn’t canon and isn’t even “sold” to people. No one picks up a Chewie and Yoda slashfic and thinks, “Can’t wait to see this will be in the prequel trilogy movies.” It is also easy to say that the people writing it are all hacks. Except we not only know that isn’t true (e.g. the above writing professor and award-winning authors mentioned in the video). And if these fans are working hard at writing lots of fan-fic, they are bound to become good at it.

So now I stand back and say: Fan-fic is legit.

I mean, where else will I read a steamy sex scene with cries of linguistically impaired pleasure and Wookie growls?

Welcome to It’s Lit on Storied – stay awhile, and subscribe!

For years writers of fan fiction were shamed, the butt of jokes, and even subject to copyright litigation. However, in the past few years, with the fan fiction writers of today becoming the published mainstream authors of today the past time is a celebrated benchmark of one’s climb to publication.

In the season two premiere of It’s Lit, we explore what happened and how fan fiction writers were able to come out of the proverbial closet of shame.

Hosted by Lindsay Ellis and Princess Weekes, It’s Lit! is a show about our favorite books, genres and why we love to read. It’s Lit has been made possible in part by the National Endowment for the Humanities: Exploring the human endeavor.

* It was the 90s. If it wasn’t in print at your local bookstore, it didn’t exist. It certainly wasn’t going to overturn the canon.

Book vs Movie: Locke and Key – What’s the Difference?

This month’s What’s the Difference? looks at the comic book Locke and Key and its new Netflix series adaptation.

Okay, so not a movie as such. Get off my back!

I’ve had Locke and Key sitting in my digital TBR pile for ages. When they released the first omnibus, I got a copy and then proceeded to not read it. This was a problem with earlier digital formats of comics, as they had a habit of not working with the reader programs (I’ve discussed this before with Matt Hawkins’ comic series).

So it was only recently that I got motivated to read the first volume. And it was fine.

There is a lot going on with the story, with the world-building, and establishing the characters. It moves pretty quickly as well. And the art-work is on point to support the story (there’s a bit where an antagonist sees one of the supernatural characters in a photo that could only be in a visual medium). But I kinda wanted to read it as a novel rather than as a comic.

Development of a TV series has been in the works since the end of the second run (around late 2009). Fox had a pilot (2010), Hulu had a pilot (2017), and now Netflix has thrown money at something for Stranger Things fans. I mean, how could they not when it is written by Stephen King’s son?

I’m yet to see the series*, but I have an inkling that Locke and Key will work terrifically as a TV series. There is plenty of material to work with, there is depth (part of why I wanted a novel version, to spell it out), and the supernatural elements will be fun to see brought to life.

* This must be a first. I’ve read the book first and not had a chance to see the adaptation. Probably because we cancelled Netflix…

Book vs Movie: Eyes Wide Shut – What’s the Difference?

If you like Christmas movies, then CineFix have a book and movie for you in this month’s What’s the Difference?


At the risk of offending Kubrick fans, I must confess that I do not care for his movies.

Now, before you launch into a flurry of keyboard mashing, I’m not saying that Kubrick is a bad filmmaker. It is clear that he was an amazing visual storyteller. But as I’ve mentioned before, I’ve always found Kubrick films to be somewhat bland.

That said, I can appreciate what he is trying to do with his films… Usually, this appreciation comes after some wonks with a film degree walk me through it (see video below). But that doesn’t really increase my enjoyment of his films.

As to the book, I’ve not read this one. It doesn’t sound like the sort of novel I would normally read, but would probably offer a more clear understanding of the themes of the story.

The top 10 books people claim to read but haven’t

There’s a famous quote from one of my favourite thinkers, Bertrand Russell, on reading. He posits that the two reasons for reading are for enjoyment and that you can boast about having read something.


Let’s face it, he was correct.

I’ve previously discussed the reading statistics that show we primarily read for enjoyment but also seem to feel obliged to read other books (particularly literary titles). Actually, I’ve discussed this issue a lot. The anecdata back this up, with early e-reader adopters being the romance and erotica fans who could now read on the bus to work. We just don’t like to be seen enjoying the books we enjoy.

So it should come as no surprise that people like to pretend they’ve read certain books. The Guardian posted this survey of readers (although I can’t find the source) listing off everyone’s favourite reading cred books, you know, the ones you claim to have read but fell asleep at page 2.

A recent survey of 2,000 people suggests that the majority of people pretend to have read classic books in order to appear more intelligent, with more than half of those polled displaying unread books on their shelves and 3% slipping a highbrow cover on books they’d rather not be seen reading in public.

The books most likely to be lied about are, naturally, the books most often filmed, talked about and studied in school (some of the respondents must have been lying since GCSE onwards). Are any of them in your pretend-I’ve-read/never-finished pile, or do you save your literary fibbing for Finnegans Wake and Infinite Jest? Share your guilty secrets below.

1) 1984 by George Orwell (26%)

I have actually read 1984. Some people like to announce that 1984 is our current reality, which shows they haven’t read it or are fond of hyperbole. I enjoyed it, but I can see how people would battle to read this one. Worth a read if only to see how people seem to mash 1984 and Brave New World together.

2) War and Peace by Leo Tolstoy (19%)

I got to about page 8 of War and Peace. I have no intention of revisiting it. People always talk about battling through it in small chunks because it is such an important and blah blah blah book. If it was really important it wouldn’t have been so boring as to necessitate reading it in small chunks.

3) Great Expectations by Charles Dickens (18%)

I watched the old black and white film, does that count? No? Oh well, I don’t care.

4) The Catcher in the Rye by JD Salinger (15%)

I’ve read this novel many times and hated it every single time.

Why reread a novel you hate?

Well, reader surrogate, The Catcher in the Rye is one of those “classics”. You’re meant to love it, or feel moved, or something. Smart people like it, so I must, ipso facto, be a dummy for not enjoying the brilliance of this book. So every 5 or so years I feel the urge to see if I missed something the other times I read it.

I don’t think I missed anything.

Although, John Green did manage to convince me of its literary merits via Crash Course Literature, not that I’ll bother revisiting this novel.

5) A Passage to India by EM Forster (12%)

I can honestly say I’ve never heard of this book.

6) Lord of the Rings by JRR Tolkien (11%)

Okay, okay, I’ll come clean. I only read this book after seeing the first movie in the theatre. In my defence, I tried reading the Hobbit when I was younger and then realised I had so much more to live for and stopped reading.

I really enjoyed the book, but it was long and waffly and I can see why others wouldn’t actually finish it. The narrative structure in parts is also poorly done. In a modern book, those separate threads would be told concurrently rather than one thread at a time with big jumps backward for the next thread. Unlike some 1,000 page novels, this one is worth a look.

7) To Kill A Mocking Bird by Harper Lee (10%)

I don’t claim to have read this one, but I haven’t actually gotten around to reading it yet either. I’ve even got two copies, a DTB and an ebook.

8) Crime and Punishment by Fyodor Dostoevsky (8%)

[Insert joke about book title being equivalent to reading said book]

9) Pride and Prejudice by Jane Austen (8%)

I’m going to read the zombie version. I know, I know. Sacrilege.

10) Jane Eyre by Charlotte Bronte (5%)

I’m not really interested in reading this. My wife isn’t a fan, but my sister is. No offence to my sister, but I’m taking my wife’s recommendation not to bother.

Bonus: Infinite Jest.

I recently started reading Infinite Jest and gave up. I mean, a book weighing in at one thousand pages had better have a gripping/engaging first chapter to encourage me. Wallace was lauded for this novel, but I think it needed to get to the damned point.*


The point I’d like to make is that there is no reason to read any of these books. Sure, some of them are great. You might enjoy some or all of them. You might hate some or all of them. But you don’t need to pretend to have read them.

And it is worth noting that many literary influences transcend their medium. You don’t necessarily have to read a book to have a working knowledge of the plot or themes. I’m reminded of a scene from Star Trek where one character criticises Picard for chasing his white whale. Picard acknowledges the point by quoting a relevant line from the book, a book that character hadn’t read. In that moment, despite Picard’s encyclopedic knowledge of the book, he needed someone else to point out the moral of the story.

Enjoy reading. Don’t feel as though you have to read.

* I’m not the only one who thought this:

David Foster Wallace’s Infinite Jest was a definitely finite jest: I think there might have been a good novel encased somewhere in all that dross of self-indulgence, like a Michaelangelo statue trapped in a slab of marble, but Wallace’s editor evidently couldn’t be bothered to chisel the thing out.

Serif and sans-serif fonts

Lately, I’ve been playing the submission game.

Let me rephrase that. I’m not talking BDSM, I’ll save that for another day. I’ve been submitting stories to various magazines. As part of this game – and it is a numbers game – there is the time-honoured tradition of every magazine having a slightly different requirement for one of the three standard manuscript formats. Which got me thinking about really sexy things, like kerning, justification, line spacing, indents, and whether my big capital I wears a hat or not. Reread that sentence with an erotic voice, and don’t you dare say bananas yet!

Now, I’m not an expert in formatting, layout, and graphic design. But since I have a blog on the internet, I’m apparently required to have an opinion on everything. Fortunately, I do actually have some experience with writing, editing, formatting, and laying out newsletters, ebooks, and webpages. Some of them even looked okay and used the correct their they’re there. I’ve even found myself in arguments defending the use of both serif and sans-serif fonts, which is like arguing over what colour black you want to wear to a metal concert (that’s a no-brainer: the darker one).

Anyway, there are plenty of anal-retentive science nerds like me who have gone and done research into what fonts work best for which applications. There are actually a surprising number of research studies on fonts and readability.

First, let’s define what is meant by serif and sans-serif fonts. (From Scribe Consulting) Consider the following characters. The first is set in Georgia, a lovely serif font. The second is set in Verdana, an easy-to-read sans-serif font.

serif sans-serif
    serif     sans serif

Notice the small decorative flourishes at the ends of the strokes in the left character. These are called serif. The right character does not have these strokes and is said to be a sans-serif font. Sans is the French word for without. So I could be currently sans-pants. Or I might be serif-pants.

The most common examples of these two font types are Times New Roman (serif) and Arial (sans-serif). Bleeding Cowboys would be an example of an overused serif font that is for try-hards, whilst Comic Sans is an overused sans-serif that shows a lack of taste.

Now there are some simple rules of thumb when it comes to using serif and sans-serif fonts, which are backed up by science. The first rule is that thumbs only hit the space bar once. The second rule is:

Use serif for printed work

Serif fonts are usually easier to read in printed works than sans-serif fonts.

This is because the serif makes the individual letters more distinctive and easier for our brains to recognise quickly. Without the serif, the brain has to spend longer identifying the letter because the shape is less distinctive.

The commonly used convention for printed work is to use a serif font for the body of the work. A sans-serif font is often used for headings, table text, captions, and ransom notes.

The third rule is:

Use sans-serif for online work

An important exception must be made for the web. Printed works generally have a resolution of at least 1,000 dots per inch; whereas, computer monitors are typically around 100 dots per inch. Even Apple’s much-vaunted retina display is only around 300 dots per inch — much lower than print.

This lower-resolution can make small serif characters harder to read than the equivalent sans-serif characters because of their more complex shapes. Yes, this does give you an excuse to buy a 4K monitor for your computer. Go nuts.

It follows that small on-screen text is better in a sans-serif font like Verdana or Arial.

Further reading:

Cool infographic:


Infographic from here.

7 Tips on How to Research Your Novel

I’m just going to say it: I’m comfortable with the label of nerd.

More specifically, I’m a Nerdius scientifica.

Being a nerd is more accepted nowadays, what with our bulging brains and chiselled knowledge. And the reality is that us nerds have a lot to offer, like research skills.

Writing requires a lot of research and writers generally fall into two categories in this regard: those who need to learn how to research, and those who took up writing to justify those dodgy topics they’ve researched. This post will hopefully help the former. But if anyone does want to know how much slack rope you need to hang someone correctly from your homemade gallows, I have a spreadsheet calculator for you.

I stole am reblogging a post from Writer’s Digest with a few of my own comments.

Ernest Hemingway said writers should develop a built-in bullshit detector. I imagine one reason he said that is because readers have their own BS indicators. They can tell when we writers are winging it. We have to know well the worlds in which our characters act. Readers don’t have to believe the story really happened, but they need to believe it could have happened. So with that in mind, I offer a few thoughts on research for fiction.

I’d argue everyone should have a BS detector. [Insert topical political joke here] But the important point to note is that a writer can’t be an expert in all topics, yet readers are likely to come from a wide background. So if you haven’t done your research thoroughly, readers who are well versed in a field will notice, which can ruin the book for them.

1) You can’t do too much research.  In the military, we often say time spent gathering intelligence is seldom wasted. The same concept applies in writing a novel. You never know what little detail will give a scene the ring of authenticity. In a college creative writing class, I wrote about how a scuba diver got cut underwater, and in the filtered light at depth, the blood appeared green. Though the professor didn’t think much of that particular story, he did concede he liked that detail. In fact, he said, “The author must have seen that.” And indeed, I had.

This point is both true and false.

Gee, thanks Tyson.

You’re welcome!

Okay, what I mean is that while you need to have done enough research to be able to include those little details that sell the story, at some point, you have to stop researching and write the damn thing. Maybe you want to be able to accurately describe what arterial spray looks like for your serial killer novel, but you can only research that for so long before you need to put down the knife and pick up your pen.


2) You can write what you know. We’ve all heard it before. Experience may be a cruel teacher, but it is a thorough one, and experience is the purest form of research. Things you’ve done in life can inform your writing in surprising ways, even if your characters aren’t doing those same things. When I watch the old Star Trek shows, I can tell the creator of those stories knew something about how a military flight crew works together. He understood the dynamics of a chain of command, how a commander learns the strengths and weaknesses of his team, how those team members communicate and work together. Turns out that Gene Roddenberry flew B-17 bombers in World War II. Roddenberry, of course, never flew a starship. But he knew from experience how the crew of a starship might interact.

Soooo, about that serial killer novel… Pure research. No experience. I promise.

Writing what you know is one of those bits of advice authors receive that you can honestly shrug your shoulders at. It’s not untrue. If you’ve been involved in something as a professional you will know it better than anyone trying to research it. But it can also be severely limiting.

Take the example used. If Star Trek understands how military flight crews operated, why did it insist on sending the most important crew members on the dangerous away missions? Aside from the chance to shag the aliens, obviously.

I think the more helpful advice is seeking help from people who know. Go to forums, discussion groups, ask friends, put out the call on social media, cultivate contacts. The internet makes us closer than ever to experts, why limit yourself to what you’ve done?

3) You can do research on the cheap. If you can’t visit an exotic location, you can pick up the phone and ask questions. The worst that can happen is somebody thinks you’re crazy and they hang up. Then you just call somebody else. (Believe me; I used to be a reporter, and I’ve learned a lot by asking questions.) You can visit a museum, or a museum’s website. Develop an eye for small details.

While you CAN do research on the cheap you COULD still use your writing as an excuse for that holiday to an exotic location.* For your art. And tax write-offs.

The internet is the cheapest and best research tool ever invented. Things like Google Street View, location webpages, travel blogs, and that person you went to high school with who fancies themselves as an Influencer’s Instagram feed, all offer information from your desk. No travel required. The same applies to any other aspect of research.

But be careful. Your Influencer friend might be distorting the truth for clicks. That travel blog may have been paid content from a tourism company. And Google Street View may be tracking your data to target you with ads.** Lateral reading and critical research are key.

4) You can find anything on YouTube. Seriously. But you have to know your topic well enough to know how to search for it. In The Renegades, I have a character whose lungs collapse from a bullet wound. I wanted to find out how a medic would treat that condition. Sure enough, someone had posted on YouTube a video with detailed instructions on how to perform a needle decompression.

You can find anything on YouTube. If you want to know about how the Earth is actually hollow and filled with shape-shifting lizards who have roles in every government and are most celebrities, then YouTube has you covered. If you want to know how vaccines are a secret government conspiracy by the lizard people to depopulate the planet and make the survivors docile sheep ready for the coming invasion, then YouTube has you covered. If you want to know how white people are being replaced as part of a globalist agenda and the only way to stop it is by becoming a Nazi, then YouTube has you covered.***

Again, lateral reading and critical research are key.

5) You can find things anywhere. You’re a writer, so keep pen and paper within reach during all waking hours. You might get an idea from a news story on television, a song on the radio, or a Tweet from a friend. About a year ago, I was driving along on a warm day, listening to the radio with the windows down. An oldies station played “Wind of Change,” the Scorpions’ 1990 ballad hailing the end of the Cold War. I hadn’t heard that song in a long time, and I cranked it up loud. The power chords brought back memories of flying relief missions to Bosnia while based at a disused Cold War alert facility in Germany. Not really a pleasant memory–for Bosnia, the end of the Cold War brought something worse. But that flashback from early in my military career inspired a scene in the novel I’m working on now.

While I agree with this point, I think people get carried away with always having a pen and paper handy. A lot of the ideas you end up writing down are rubbish. The flight of fancy comes and goes. The things you write down should be the sticky things. That thing you wanted to look up, you’ll remember it if it was actually important.

6) You can use all of your senses. Find out what things taste like, smell like, feel like. Say, for example, you set your novel in Warsaw. Maybe you can’t afford to go to Warsaw, but you can go to a Polish restaurant. (See item number three above, about doing research on the cheap.) As you write one of your scenes, include a line about the texture and flavor of something your character eats. You’ve just made your writing more alive and authentic.

This is good advice, particularly with internet research. It is easy to look up photos of a location. Harder to look up what it smells like, or if the road is uneven underfoot, or if arterial blood feels warm on your skin. We’ve got roughly 20 senses, so your research (and writing descriptions) should reflect that.

7) You can leave some things out. If you do thorough research, you’ll find more material than you need, and no reader likes a data dump. In my own writing, I could bore you to death with the details of aircraft and weapons. But a very good creative writing professor once advised me to let the reader “overhear” the tech talk. Say, if my character punches off a HARM missile, that might sound authentic and pretty scary. But scary would turn to dull if I stopped the action to tell you that HARM stands for High-Speed Anti-Radiation Missile, which homes in on anti-aircraft missile radars. Who cares? The damn thing goes boom.

This is the most important point about research, even in science. Most of it doesn’t end up on the page. Nobody cares about the lab experiments that failed, they want to know about the results from the one that worked. Nobody wants to read your detailed and accurate Linux commands the hacker types in, sudo leave that stuff out.

I think the point of research is to better understand the universe we live in. For a writer, research will help to create more believable universes for their stories. It isn’t easy to tell the difference between good and bad information. It isn’t easy to know when to stop. And it is hardest of all to not brag about how big your research is.

* Ever notice that novels by successful authors are never set in boring locations? The characters are never having the exciting chase scene through the streets of Canberra, Adelaide, or Perth Australia, they are in Paris, or New York, or London. Funny how those places are regarded as top destinations for travel.

** Maybe? Try definitely. I said may because you can run tracking and ad blockers and deny cookies. Good advice to stop some… interesting ads coming your way.

*** I’m not even covering the worst and most obviously wrong conspiracies with these examples. Not even close. Two of those three examples are getting people killed.